This comforting scent has a waiting list of 200,000 people

Published on November 10, 2022 at 8:26 am

This comforting scent has a waiting list of 200,000 people

This uplifting scent has a waiting list of 200,000 – ©puhhha/iStock

Called “Missing Person”, this amazing perfume has accumulated millions of views on social networks. Here’s why.

New high place of beauty, the social network TikTok is an inexhaustible source of inspiration. If the videos extolling the merits of certain care and make-up products number in the millions, the same is true for those dedicated to perfumery. Indeed, the Chinese platform has a space dedicated to the world of perfume, where aficionados can reveal their discoveries and exchange their opinions. Baptized ” Perfume Tok “, this stream of videos has a total of 3.7 billion views. And among the many fragrances presented on the social network, one of them seems to be unanimous among beauty addicts. It’s about the perfume missing person » of the brand PHLUR. In the United States, the fragrance had an impressive waiting list of 200,000 people and sold online for three times its price.

The smell of someone you miss

“Missing Person” marries fresh bergamot, jasmine and neroli flower with a warm base note of sandalwood. While its notes aren’t surprising, the way they blend gives rise to “a scent that evokes the lingering scent of your lover’s skin,” according to the brand. Indeed, for many people, “Missing Person” has a very strong emotional dimension since it evokes memories specific to each one. Such is the case for famous beauty influencer @mikaylanogueira who fought back tears as she told her 13.6 million TikTok followers, “I don’t know how to explain this. It smells like someone you love and miss. For her part, influencer @rachelrigler said that this fragrance “smells the feeling of being in love”. With more than 8 million views on TikTok, this perfume seems to have captured the hearts of a large number of Internet users.

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