Published on November 09, 2022 at 9:44 am
In 2022, the beauty market has never been bigger. Forget the dark period of the pandemic, cosmetics and skin care are once again revolutionizing. But among the jungle of beauty products, it’s hard to see clearly. We know: for a treatment to be effective, it must be adapted to our skin problem. What works in our girlfriends can turn into a real flop on our skin. Side make-up, same observation. To help us make the right choices, but above all to save money on unnecessary expenses, a trend is emerging on social networks. Her name ? The “Save vs Splurge”, which could be translated into French as “Save or have fun”. Many experts like skininfluencers, make-up artists or even dermatologists invade the platforms and give their detailed opinions on many classic products.
On TikTok, the hashtag #SaveorSplurge counts at the time of writing these lines more than 60 million views. Among the many experts, make-up artist @makeupbymonicaa, spotted by “Glamour” UK, took the trend a step further by analyzing ultra-famous beauty brands. Verdict? For the young woman, concealer must be purchased only in pharmacies. Exit those available in supermarkets. Same observation for the big brand primers which are for the TikTokeuse an unnecessary expense. On the side of foundations, it’s another story. For the specialist, iconic brands, like Fenty Beauty, are very useful because they offer a real choice of shades and shades. Same for the blusher such as those available at Rare Beauty or loose powders such as Huda Beauty. Note, therefore.
@makeupbymonicaa When I was a beginner this was the hardest thing to figure out for me especially when there are so many brands out there ❤️ and there are so many brands that DONT cater to brown skin. Hope this helps ❤️ #makeuptips#browngirlmakeup#beginnermakeup#makeupforbeginner#saveorsplurge#highendmakeup#drugstoremakeup#makeuptutorial#brownskinmakeup ♬ original sound – Monica