Make-up: this brown gloss has millions of views on the networks


Published on November 08, 2022 at 10:12 am

Hailey Bieber

Hailey Bieber – ©instagram @haileybieber

With nearly 40 million views, this gloss signed Fenty Beauty is unanimous on TikTok. Zoom in on this perfect best-seller for fall.

Abandoned in favor of lipstick for many seasons, the gloss has made a resounding return to the forefront of the beauty scene in recent years. On social networks, and more specifically on TikTok, many lip glosses have seen their popularity skyrocket. We think for example of the plumping gloss “Outrageous Intense” from Sephora or the “Lifter Gloss” from Maybelline. Lately, it’s a brown gloss that’s been making the buzz on the favorite platform of beauty addicts. Her name ? The ” Bomb Heat by Fenty Beauty in the color “Hot Chocolit”. Described by Internet users as “the perfect brown” or “an everyday essential”, this lip gloss designed by Rihanna seems to have many fans.

@exoticbrownspice Replying to @user38246482 finally got my hands on @Fenty Beauty hot chocolate heat gloss, 10/10 recommend!!! #lipcombo #fentybeauty #90slipcombo #fentyheatgloss #fyp #mua ♬ Rihanna x Burna boy x Last Last x Kevin Dave Mashup – Kevindaveprod

Why such an interest ?

Since its release in 2018, Fenty Beauty’s “Bomb Heat” gloss has been one of the brand’s bestsellers. His secret? An immediate lifting effect and increased shine for an ultra sexy mouth. If this famous lip gloss is available in 6 shades, this fall, the “Hot Chocolit” shade is by far the favorite of beauty aficionados. No wonder when you know that the trend of ” Brownie Glazed Lips is one of the most popular of the season. The principle ? Display a luscious mouth thanks to a brown pencil and a gloss of the same color. Brought back to taste by model Hailey Bieber, it seems that this trend still has a bright future ahead of it.



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