Here is the most popular winter makeup

Published on December 26, 2022 at 3:40 p.m.

Here is the most popular winter makeup

Here is the most popular winter makeup – © instagram @emrata

Forget the warm tones of summer, make way for an icy (but stylish) make-up worthy of the Snow Queen. Explanations.

It’s time for cold girls. Behind this Anglicism hides a real trend that honors girls who thrive in winter. Those who shudder with pleasure at the idea of ​​displaying a complexion reddened by the cold, moisturizing their lips every quarter of an hour and snuggling up in sweaters, down jackets, hats and all other warm pieces. The latter have even imagined a make-up dedicated to the season of negative temperatures. On social networks, the “cold girl makeup” is everywhere. For example on TikTok, the hashtag #coldgirlmakeup has at the time of writing more than 70 million views. A phenomenon that pushes us to take a closer look at it?

What is “cold girl makeup” and how to reproduce it?

For this make-up, the principle is simple: imitate the physical effects of cold on the skin. Obviously, there is no question of displaying cracks on our lips or areas of dryness on our face. On the other hand, the dewy skin and the glowing complexion as after a few hours spent under the snow are in the viewfinder of the beautistas. To reproduce this trend, we start with a good dose of hydration. Next, place the complexion. For this make-up, we trade our traditional contouring for a CC cream. The idea? Camouflage its imperfections while keeping a very natural effect. The key step? The blush. This is undoubtedly the essential element for a successful cold girl makeup. We choose it with shades of pink and we apply it on the cheeks, the tip of the nose but also on the eyelids. Old-fashioned for some, essential for others, the highlighter is recommended to imitate the reflections of the cold on certain specific areas of our face, in particular on the top of the cheekbones. For the mouth, we bet on a gloss or a moisturizing balm. A touch of mascara, and you’re done! So, shall we try?

@zoekimkenealy #greenscreen I think this is my favorite TikTok I’ve ever made even tho I felt so basic going outside and taking selfies with my Starbucks it was also the highlight of my day hehe it’s Makeup for serotonin feels and hallmark movie time! It’s the im cold it’s winter and the holidays and fall makeup look tutorial. #wintermakeup #fallmakeuplook #coldmakeup #maccosmetics #benefitcosmetics #makeupforever #wintermakeuplook ♬ August – Taylor Swift

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